FEATURED WORK
Subway made its sandwich franchise an industry leader by giving customers exactly what they want, how they want it.
True to form, the Freshbuzz app needed to accomplish that same goal by offering a wealth of options and customization for both the end user and client.
Universal Music wanted an iPhone app for musician Ledisi. Beyond the photos and news updates and music standard to artist apps, this one needed a hook to make it stick with users. More than one wouldn’t hurt.
In addition to a QR reader, the app features three engaging games that tie in nicely with the album theme.
When an industry leader like Excedrin decides to run a "What's Your Headache" contest with a $150,000 first-place prize, a flood of user-generated content should be expected.
So, how do you handle this effectively on both the front and back ends for a strong user and client experience?
